Head of Human Resources | Talent Management | Organisationsentwicklung | Corporate Communications l Marketing
Our new logo
The first important change will be reflected in our name: From now on, the new bank will be named Hauck Aufhäuser Lampe. This was important to us. Together with Bankhaus Lampe, our branch network will grow, but above all we are gaining even more colleagues who are passionate about banking and their customers. In concrete terms, this means that we are significantly strengthening our service offering and regional presence in private and corporate banking and asset management.
And we feel a personal responsibility to ensure that you - whether you are a private individual or an entrepreneur - always receive tailored solutions, honest advice and reliable implementation of your concerns. This is what all employees of the bank stand for, now and in the future. And this is also what our new logo stands for.
Keeping the tried and tested, but creating something new
Those who knew our old colors will think: Not much has changed. Exactly! Because we have found that they suit us perfectly. We have merely optimized our color world for increased digital use and, in addition to some new, trustworthy blue and gray tones, we have also expanded the accent colors. After all, there should be enough gray outside.
Modern and simple
The Geogrotesque Slab is used for headlines. Celias is used for sublines and copy texts. The combination of serif and sans serif typeface looks modern, characteristic, bold and can be used very well, especially digitally.
Saint Elmo's München: Creative agency and communication partner.
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